Ilovebees.com was a site that hosted an alternate reality game for Halo 2. Hidden in a trailer for Halo 2, the link for ilovebees.com brought users to a seemingly normal bee site. However, moments after visiting it, evidence of something deeper appeared. The site layout and images began to appear corrupted and then the countdown appeared. Counting down to a day in August, players scrambled to find out the mystery of the haunted apiary. What they found was a brilliantly told story that got people to talk and think about the story in the Halo games.
In the story, Melissa, a ship AI has part of her sent back in time to 2004 while another part goes into a geek’s computer. The story concluded with the combination of both pieces in 2552 and a heartfelt thank you to all of the players. Players would actually talk to Melissa by going to GPS coordinates discovered on the site. After the game concluded, an archive was posted on the front page to let players or interested people listen to all of the audio logs.
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